Partnering with Depaul UK, for World Homeless Day, we aimed to raise awareness of the challenges many young people face. By donating 10% of new season outerwear sales and hosting a bake sale, we supported Depaul's mission to ensure no young person has to experience homelessness.

As part of our efforts to offset our carbon emissions and reduce our environmental impacts, we partnered with international non-profit organisation, WeForest. The charity works to conserve and restore the ecological integrity of forests and landscapes, increase awareness of biodiverse tree planting, and support local communities. Our strategic partnerships with organisations like WeForest enhance our ongoing Community Connection initiatives; we proudly donated 20% of the sale from selected styles from our SS22 t-shirt collection to WeForest and their programme in the Brazil Atlantic Forest, with a focus on their Tiete Forest project. These collaborations are mutually beneficial, as they not only support vital environmental efforts but also resonate with our commitment to sustainability.

Over the last few years, we have also run other charity projects, including supporting Submit to Love Studios, home to a collective of artists who have survived a brain injury. To support their incredible work, we launched four uniquely designed French Connection X Submit to Love charity t-shirts featuring the work of three of their talented in-house artists. We donated 20% of the profits from all t-shirts to the charity, Headway East London, where the studio is based, to help their ongoing work in supporting brain injury survivors, their families and carers.

During 2020, as part of our Community Connection initiatives, we donated 100% of the profits from our 'Community Connection' t-shirts to our local charity, the Camden and Islington NHS Foundation Trust Charity (C&I), for their COVID-19 appeal. This charity played a vital role in supporting its service users, along with the NHS staff and volunteers, who provided essential mental health care to residents during the difficult times of the pandemic. Our partnership focused on addressing urgent mental health issues and helping those in need. Designed in-house and printed in London, these classic French Connection white tees were a stylish way to show support for our NHS heroes.