To mark World Recycling Week, we’ve partnered with charity Plastic Oceans to launch FCUK Plastic.
We’ve designed two white t-shirts branded with FCUK Plastic, a nod to our iconic 90’s campaign and our nostalgic identity. The t-shirts are entirely plastic free, constructed in 100% cotton fabric, cotton thread, cotton care label and the dyed used during manufacture is entirely plastic free pigment.
Plastic Oceans Foundation work to educate, provide scientific evidence and offer sustainability programmes to anyone who will listen – universities, government, businesses, teachers, schools and individuals. They want to change our overall behaviour and relationship with plastic, with the hope that we can clean up our oceans.
