Summer 2025 calls for swimwear with a point of view. This season’s edit is confident, contemporary and considered – think bold colour choices, subtle textures, and design-led detail. Whether you’re poolside or sea-bound, these are the silhouettes and shades shaping the year’s most talked-about swimwear. Let's dive right in...
THINK PINK
Pink remains centre stage, but this time it’s elevated. Expect to find vibrant abstract prints or modern floral motifs, often layered across sleek cuts and structured pieces. Blush tones sit alongside bold fuchsias, offering a palette that balances softness with impact. Feminine, yes – but with sharp intention.
FRESHLY SQUEEZED
Bold orange leads the colour conversation this year. Saturated, sunlit and unmistakably bold, it lends modernity to minimal cuts and edge to more detailed silhouettes. Think clean lines, fine straps and just the right amount of contrast. It’s a colour that holds its own – no styling needed.
DENIM DAZE
Denim-inspired swimwear, you say? Bringing a fresh perspective, inky indigos and contrast patterns or stitching bring structure to otherwise fluid fabrics. These pieces are all about visual texture – easy to wear, easy to style, and unexpectedly versatile. It’s a quiet nod to classic denim, translated for the water.
MAKE IT MONOCHROME
Black remains eternally refined. White feels modern, fresh and quietly daring. Both deliver impact in their own right – whether cut into sculptural one-pieces or minimalist separates. These are the timeless choices that never fall out of favour – made to be worn, re-worn and styled with ease.
IN CONTRAST
And where black and white meet, the result is defined and deliberate. Contrast panels, monochrome stripes, and geometric shapes offer a graphic take on classic swimwear. It’s clean, architectural, and minimalistly confident – designed for those who appreciate balance over excess.
The trends for 2025 swimwear are less about reinvention and more about refinement. From nuanced prints to intelligent colour, every piece is built around wearability with a design-led edge. Summer’s here, and it’s time to make a splash.
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